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Instant Download Salesforce : AP-215 Questions & Answers as PDF & Test Engine
- Exam Code: AP-215
- Exam Name: Marketing Cloud Intelligence Accredited Professional
- Updated: Oct 12, 2026
- No. of Questions: 64 Questions and Answers
- Download Limit: Unlimited
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Salesforce AP-215 Exam Syllabus Topics:
| Section | Objectives |
|---|---|
| Marketing Intelligence Platform Fundamentals | - Administration and Security
|
| Data Integration and Configuration | - Data Mapping
|
| Reports and Activation | - Data Export
|
| Data Harmonization and Data Model | - Data Classification
|
| Data Visualization and Dashboards | - Calculated Measurements
|
Salesforce Marketing Cloud Intelligence Accredited Professional Questions, Answered Honestly
- Marketing Intelligence Platform Fundamentals ()
- Data Visualization and Dashboards ()
- Data Harmonization and Data Model ()
Salesforce Marketing Cloud Intelligence Accredited Professional Sample Questions:
A technical architect is provided with the logic and Opportunity file shown below:
The opportunity status logic is as follows:
For the opportunity stages "Interest", "Confirmed Interest" and "Registered", the status should be "Open".
For the opportunity stage "Closed", the opportunity status should be closed.
Otherwise, return null for the opportunity status.
Given the above file and logic and assuming that the file is mapped in a GENERIC data stream type with the following mapping:
"Day" - Standard "Day" field
"Opportunity Key" > Main Generic Entity Key
"Opportunity Stage" - Generic Entity Key 2
"Opportunity Count" - Generic Custom Metric
A pivot table was created to present the count of opportunities in each stage. The pivot table is filtered on Jan 7th - 10th. How many different stages are presented in the table?
- A. 2
- B. 1
- C. 3
- D. 0
Correct Answer: C 🗳️
Explanation: Only visible for Lead2Passed members. You can sign-up / login (it's free).
A client's data consists of three data streams as follows:
Data Stream A:
- A. Inherit Attributes and Hierarchies
- B. It doesn't matter. As long as Data stream A is set as a Parent', the rest of the Data Updates Permissions are irrelevant.
- C. Update Attributes
- D. Update Attributes and Hierarchies
Correct Answer: A 🗳️
Explanation: Only visible for Lead2Passed members. You can sign-up / login (it's free).
A client has integrated data from Facebook Ads, Twitter Ads, and Google Ads in Marketing Cloud Intelligence. For each data source, the data follows a naming convention as shown below:
Facebook Ads Naming Convention - Campaign Name:
Camp|D_CampName#Market_Objective#TargetAge_TargetGender
Twitter Ads Naming Convention - Media Buy Name:
Market|TargetAge|Objective|OrderID
' Google Ads Naming Convention - Media Buy Name:
Buying Type_Market_Objective
The client wants to harmonize their data on the common fields between these two platforms (i.e. Market and Objective) using the Harmonization 'Center.
In addition to the previous details, the client provides the following data sample:
Logic specification:
If a value is not present in the Validation List, return "Not Valid"
If a value is not present in the Classification File, return "Unclassified".
If the Harmonization center is used to harmonize the above data and files, what table will show the final output?
- A.
- B.
- C.
- D.
Correct Answer: B 🗳️
Explanation: Only visible for Lead2Passed members. You can sign-up / login (it's free).
Which three statements describe Overarching Entities? 03m 23s
- A. Some overarching entities hold a Many-to-Many relationship with the main entity, and others hold a One-to-Many relationship with it.
- B. Once the data streams in which Custom Classification values were mapped are deleted, their data is deleted.
- C. The values of these entities are stored at the workspace level, rather than the data stream level
- D. These are mappable dimensions that are present in each and every dataset type
- E. When needed, these entities can act as a main entity, replacing the original one.
Correct Answer: A,C,E 🗳️
Explanation: Only visible for Lead2Passed members. You can sign-up / login (it's free).
Your client is interested in ingested the below file to a new generic data stream type:
The field 'Meeting Code' was mapped to the main entity key. 'How should the 'Room Number' be mapped?
- A. A separate entity key
- B. An attribute of 'Meeting Code'
- C. A custom metric and set aggregation to SUM
- D. A custom metric and set aggregation to AUTO
Correct Answer: B 🗳️
Explanation: Only visible for Lead2Passed members. You can sign-up / login (it's free).
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